Digital Illustration | Mermaid for Elemis
This year I am working with the brand of skincare ELEMIS in many ocassions, as for the bespoke mermaids for the launch of their new product in London and New York (you can see some pictures about this project here) and for their digital illustration.
I am super glad to collaborate with this amazing brand and I am enjoying all the time I spend with these projects as much as I can.
The last project I did with them was the digital Elemis Mermaid.
As you know, I had created mermaids for Elemis before, but they always had the features of someone. The bespoke mermaids were in fact, beautiful influencers and bloggers transformed into Elemis mermaids. So after that, Elemis needed a mermaid of its own, that illustrates the product by which she was created.
For this new mermaid I used digital techniques. It was going to be used on their website and printed for the packaging of the product, so I thought that it would get the best quality for that purpose. I painted the tale with inks on paper, which I digitized to compose the whole image later. And this is the final result!
I’m really glad that the mermaid finally accompanies the Pro-Collagen Marine Oil in the ELEMIS online store. You can see some captions below!!